Ari Construction Identity
- Ari Construction
- Sketchpad, Illustrator, Photoshop, Indesign, XD, WordPress
- Art Direction, UI, Identity, Logo, Website, Print Material
BRIEF
Develop the brand identity of a new business working in the construction industry.
CHALLENGE
Ensuring its visual identity reflects their aim to stand out in the construction industry and effectively its niche audience.
SOLUTION
Focusing on an identity which is unique and uses the fact that it is small to its advantage. A unique look for the industry was created by having a very clean and modern feel. The simple logo mark works as its primary visual which can be incorporated freely across all the different artwork.